Laney College associagte of Art Degree for Transfer in Philosophy
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Last week Ruth Wood and I visited Knock Knock, the end-of-yr exhibition at Leeds College of Fine art. Every bit a recent graduate of the BA (Hons) Graphic Design course, it'southward always exciting to encounter the new talent emerging from this course and watch it grow from strength to strength, creating dynamic groups of graduates.
It was refreshing to see such a high standard of work across the form and a show buzzing with talent. We were interested to note an increasing amount of digital piece of work in students' portfolios, showing flexibility and an eagerness to learn in an ever-changing industry.
Entitled 'Spaces', the BA (Hons) Graphic Design show reflected on the university'due south studio environment as a infinite to work individually, collaboratively and innovatively over the last three years.
Oversized neon graphics and raw materials provided a subtle withal stylish backdrop for the work – some of the strongest of which evolved through collaboration, with some exciting new start-upwards studios emerging from this year group.
At Elmwood nosotros've built a close human relationship with the LCAD Graphic Design course and accept worked with the students over the year on live projects, portfolio sessions and placement opportunities.
It was inspiring to run into the final show and witness the progression they've made into young professionals. Here are some of our highlights from the show...
Thomas Squire
- Grade: BA (Hons) Graphic Pattern
- Website: www.thomasquire.com
- Projects: Morrisons Shoppr; YouTube Kaleidoscope
One of the future thinkers! Thomas' work stood out as taking an educated and informed look into the digital earth, designing interfaces that ease and aid everyday life.
His work is innovative, fashionable and simplistic. It'southward not often you detect a student with such a diverse portfolio - covering everything from branding and packaging to digital work - at such a high standard.
Thomas Squire'due south Morrisons Shoppr app envisages a social future for the supermarket, where users are welcomed in store, targeted with personalised offers and meal suggestions, and alerted if any of their friends are currently shopping in-store.
Multiple users can contribute to a pictorial shopping list, which can be ordered past product or correspondent, while repast planner functionality lets the user plan for the week.
YouTube Kaleidoscope, meanwhile, explores how YouTube might wait in the future, envisioning an feel in which content is easier to watch, find and enjoy, no thing what device is used.
Sam Lane
- Class: BA (Hons) Graphic Design
- Website: www.samlanedesign.co.united kingdom
- Project: Wigan Little Theatre
This is one of the most inspiring portfolios nosotros've seen this year. It's full of stiff, various concepts that really get to the eye of a brand, brought to life through a range of exciting and innovative visual outputs demonstrating a great understanding of branding.
Sam's Wigan Little Theatre make arrangement and entrada was a detail favourite project of ours, with an eye-catching use of colour and geometric shapes, and an engaging use of language that enables a deeper connection with the brand.
Abbas Mushtaq and Sam Lane
- Course: BA (Hons) Graphic Blueprint
- Websites: www.abbasmushtaq.co.uk and world wide web.samlanedesign.co.uk
- Projection: Typecast
The level of thought and research Sam Lane and Abbas Mushtaq have put into their Typecast project is impressive.
They depict Typecast every bit an "experimental typography service" that creates typefaces based on user'south handwriting. Two typefaces were produced, Kröwen Bold and Singular, and brilliantly presented on Perspex sheets.
Abbas Mushtaq
- Class: BA (Hons) Graphic Design
- Website: www.abbasmushtaq.co.uk
- Projection: A+ cocky-branding
Abbas Mushtaq's self-branding projection involves a unproblematic and effective idea. A 'plus' sign is combined with his commencement initial, acting as a mark of excellence and also creating "an immediate human relationship and feeling of collaboration".
Applied in striking red and utilising a minimalist layout, the identity has not bad standout.
Stephanie Pickard
- Course: BA (Hons) Graphic Design
- Website: www.stephpickard.co.uk
- Project: Purdey'southward Repackaged
Stephanie works predominantly in packaging design, using the field equally a platform to explore branding and analogy in a number of her briefs.
Nosotros particularly liked her work for D&Advertizing'south Purdey'southward brief, which explored the thought of inner youth through subtle yet stylish illustrations. Her additional use of direct mail service builds on the interaction with the consumer. Stephanie's piece of work is warm and playful with a touch of charm that leaves you grin.
Chris Shuttleworth/Shuttlefingers
- Course: BA (Hons) Graphic Pattern
- Website: www.cargocollective.com/shuttlefingers
- Project: Military camp Three Points
We were instantly drawn to Chris Shuttleworth's Camp Three Points campaign. His wonderful illustrations stood out immediately due to their bold use of color, type and layout.
At that place is something near Chris' playful style that actually makes y'all smile and evokes the fun of camping.
Eve Warren
- Course: BA (Hons) Graphic Design
- Website: www.evewarren.com
- Project: Pronto
Eve Warren has a number of well-executed projects in her portfolio. Her identity for Pronto, a tailoring and dry cleaning service, caught our attention with its striking employ of blueish and neon green. The logo and icons she developed as part of this projection were very well crafted and thoughtfully practical beyond various touchpoints.
The Hungry Sandwich Club
- Names: Andy Forster and Martin O'dea
- Course: BA (Hons) Graphic Pattern
- Website: www.hungrysandwich.es
- Projects: Postcards; iPad installation
Two to lookout man out for are Andy Forster and Martin O'Dea who, together, have gear up an image-based pattern studio called The Hungry Sandwich Club. They made great utilize of their space to testify off some lovely vinyl graphics, postcards and digital animations.
The piece of work felt really modern and fun thanks to their bold utilise of colour and flat vectors. And particularly entertaining was their iPad installation, which showcased a serial of animations across multiple screens.
Ross Francis
- Form: BA (Hons) Graphic Blueprint
- Website: www.rossfranc.com
- Project: Staaay
The work of Ross Francis stood out with its charming, tongue-in-cheek language. Nosotros really liked the witty tone of voice used in his branding project with Joel Burden for 'Staaay', a hotel for dogs.
Imogen-Mary Hoefkens
- Class: BA (Hons) Graphic Design
- Website: www.cargocollective.com/imogenmary
- Project: Posh Nosh
Imogen-Mary Hoefkens too caught our centre with her amusing campaign for a basic food range at Selfridges. We particularly liked the name 'Posh Nosh', and thought both packaging and advertising were well executed.
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Words: Stephanie Oglesby and Ruth Wood, Elmwood Leeds
Stephanie Oglesby graduated with a first grade honours in Graphic Blueprint from Leeds College of Art in 2012 and has since been working at Elmwood Leeds. Her piece of work covers a range of disciplines from packaging to interior and experiential branding
Ruth Woods graduated from Nottingham Trent in 2012 with a get-go course honours in Graphic Design. Since then she has worked as a designer at Elmwood Leeds and been involved in a variety of branding and packaging projects.
Source: https://www.creativebloq.com/computer-arts/new-talent-leeds-college-art-degree-show-61412133
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