Kay Jewelers You Know What You Did Mothers Day Commercial

eight March. Inspiring commercials about women

This year to conduct a special English language lesson for International Women'southward Day, we advise you choose from the commercials fabricated most women and for women. In that location are eight videos to watch and iii sections of questions for each video: earlier watching, while watching and after watching.

Make sure you lot nowadays the questions to the students before you move on to each section. Attempt to arm-twist some of the ideas from your students before they start watching a commercial and encourage them to share their views with the rest of the group.

This type of chore is designed to train students' listening comprehension with the assist of visuals and hash out some of the essential challenges females face up in their everyday life. During the discussion, students acquire how to course and express their opinion on social and cultural subjects.

The videos are suitable for teens of 14+ and adults with Intermediate+ level.

1. Always #LikeAGirl

Before watching

  1. When yous hear the phrase "to exercise something similar a daughter", what's the first thing that comes to heed?
  2. To your mind, do most people think the same way yous do? Why or why not?
  3. Exercise yous think this phrase has a negative connotation?
  4. Are men'due south and women's perspectives on the phrase "practise something similar a daughter" similar or different? In what ways?

While watching

  1. What are the people in the video asked to do?
  2. What are the two principal parts of the video, and what's the difference between them?
  3. What exercise the people realize at the end of the video?

Keys:

  1. They are asked to perform unlike activities "like a girl". For instance, "jump like a daughter", "fight like a girl", "run similar a girl" and "throw like a daughter".
  2. In the first part they asked ii boys and some girls from 18-22 to practice all these actions similar a girl, whereas in the 2d office they asked immature girls the same question. The immature girls acted a lot more naturally and without whatever stereotypical thinking. One girl fifty-fifty said that "to run like a girl means to run every bit fast as you tin can".
  3. People realize that girls are able to run, throw and fight just similar whatsoever man is able to do information technology. And all of those differences we think of are only far-fetched ideas.

After watching

  1. Have you lot changed your ideas about typical beliefs of girls after watching the video?
  2. Is this commercial helpful in changing people's views almost gender stereotypes?

two. Mia — #BestAtWork​​

Earlier watching

  1. Does your mother/grandmother/aunt piece of work? What is her occupation?
  2. Is your mother/grandmother/aunt practiced at her work? What skills does her chore crave?
  3. Is she satisfied with her work? Why do you think and then?

While watching

What are the concluding things on her heed? Choose the right options from the listing below:

  1. Going on a maternity go out
  2. Juggling between piece of work and dwelling
  3. Shouting at her colleagues
  4. Acting similar an intern
  5. Non having a screaming match
  6. Going to a bar
  7. Dressing according to her profession
  8. Telling dingy jokes

Key:

Going on a motherhood leave,

Acting like an intern,

Not having a screaming match

Dressing according to her profession

After watching

Discuss the questions

  1. What is the main heroine like? What are her personality traits?
  2. What features brand this video stand out among others?
  3. How are the men and other women portrayed in the video?
  4. What does this video tell us about working women? Do you agree or disagree with these ideas?
  5. Do you think information technology's easy for mod women to proceed a work-life rest?
  6. How has the recent situation with pandemics influenced working women?

iii. ElaN — the unbiased button ElaN

Before watching

  1. Explicate the meaning of the word "bias".
  2. Practise yous remember the words we utilize influence the society nosotros live in? In what way?
  3. What gender-biased words do you know?

While watching

  1. What gender-biased words do you see in the video?
  2. What are the unbiased versions presented in the video?

Keys:

  1. Cameraman, fire-eater, mailman, midwife, businessman, mankind.
  2. Cameraoperator, firefighter, mail carrier, nativity assistant, business person, humankind.

Afterwards watching

  1. What kind of app does this video promote?
  2. Accept you heard of this or similar to this app(southward) before?
  3. Do you consider it to be useful or useless? Explain your opinion.
  4. What other gender-biased words practice yous know? How can they be inverse to become unbiased?

4. Serena Williams: Until We All Win (Nike Commercial)

Before watching

  1. Exercise yous know any famous sportswomen? Who are they?
  2. Have you heard of Serena Williams earlier? What do yous know about her?
  3. What do you lot think of her when yous come across her?
  4. Do you lot do any sport? Practice you have any role models in sport?

While watching

  1. What are some of the words Serena Williams uses to describe herself? Practise you concur with this clarification?
  2. What is the last phrase she says? How exercise you lot sympathise it?

Keys:

  1. "Oversized, overconfident, too mean if I don't smile, as well blackness, too motivated for motherhood."
  2. "At that place's no wrong mode to be a woman."

After watching

  1. Practise y'all consider "Until we win" to be the right slogan for Nike?
  2. Why do you think they chose Serena Williams to promote their production?
  3. Remember of a few other slogans that would go well with this promotion.

5. Beside Not Behind

Before watching

  1. Have you heard the proverb "Behind every cracking man in that location is a great woman"? Practice you lot agree with information technology?
  2. How would y'all change this argument?
  3. In your environs, are there many people who believe this proverb to exist truthful? What about your parents' surroundings? Do you think this trend is irresolute?

While watching

  1. What are the roles of men and women in this video?
  2. What is the turning bespeak of the video? Why?
  3. How does hearing the final statement "beside not behind" is supposed to change the people'due south view on the situation?

Keys:

  1. At the beginning of the video men are portrayed every bit leading figures, and girls, on the other hand, are their silent shadows who are e'er behind them.
  2. However, there'southward a turning point in the video (0:44) where it is said "It'due south time that support goes both ways". We understand that women have e'er been there for men, but now information technology's time for women to become equal partners rather than but stay behind.
  3. People should realize that a woman isn't a part of her man but his equal partner.

After watching

  1. Is information technology a good idea to post such an advert for International Women's Day? Why or why not?
  2. Why is it crucial to see the same state of affairs from different points of view?
  3. Practice y'all think nowadays nosotros tend to see ii sides of the same coin? How is this changing our guild?

vi. Did you know?

Before watching

  1. Why exercise kids and teenagers need role models?
  2. Are there enough office models in all spheres for girls?
  3. Do you have a role model? Who are they?

While watching

  1. What do the numbers 10,eight%, 20% and 21,4% refer to?
  2. What is the main message of the video?
  3. Are 50 seconds enough to convey it?

Keys:

  1. 10.8% of civil engineers, 20% of coders, 21.four% of head chiefs are women. The second and third questions tin can accept different answers depending on the students' opinion.
  2. The main idea is that children should exist able to see more equality in the position of power – the society should have more women to "men's" positions.
  3. Answers may vary. The video is concise, but information technology conveys the fundamental ideas about professional person choices for females in the futurity.

Subsequently watching

  1. How are office models changing for new generations of kids?
  2. Tin people become part models for themselves or just for others? Support your ideas.
  3. Would you like to become a function model for younger kids? How would it make you feel?

seven. Pantene «Braids of Strength» ft Farah Ann

Before watching

  1. Have y'all heard of Farah Ann before? What do you know almost this woman?
  2. What'due south your attitude to celebrities promoting some cosmetics or other products?
  3. Do you know who represents the Pantene brand in your land? Do they accept an inspirational advert, besides?

While watching

  1. What do we learn nigh Farah Ann's life story?
  2. Who is the other woman in the video? How does she back up Farah Ann?
  3. What's the slogan that Pantene uses for this promotion? How is it related to the story told?

Keys:

  1. Farah Ann is an artistic gymnast, and her life was full of struggle. Her professional person life is total of ups and downs, just she never gives up and keeps inspiring women around the world.
  2. It is her sis, and she supports Farah Ann by telling her how strong she is and how she "just doesn't know how to quit" while also braiding Farah Ann's pilus.
  3. "Stay stiff. Stay beautiful. Stay in sports" — this slogan relates to the story because during the entire video nosotros see how Farah Ann fought with hard life challenges and stayed strong and didn't quit sports despite it.

After watching

  1. What's your attitude to the ads that characterize someone'south life story?
  2. Why is the video named "Braids of Strength"?
  3. Why is it crucial for women to support each other in life challenges?

8. Vodafone Raising Voices

Before watching

  1. Do you know any female presidents?
  2. Would you lot similar the president of your country to exist a woman? Practise y'all retrieve information technology'south possible?
  3. Why practice you lot think most presidents are men?

While watching

  1. How does the music in the video make y'all feel?
  2. Try to think the questions in the video, make notes and retell them in your own words
  3. Do these questions accept whatever answers or are they rhetorical? What does the girl answer at the end of the video?

Keys:

  1. It's a matter of stance. Maybe, your students tin can say that the music is inspiring, encouraging,and spiritual.
  2. Why take there been so many male person presidents and so few women? Why is information technology so hard for moms to get back to work later on having kids? Why is it that millions of women even so have no access to technology? Can someone earn more just because of their gender? Why are almost all the superheroes men? Why do I merely get to be the dear interest.
  3. They are rather rhetorical questions. The girl says: "I have no idea."

Later on watching

  1. What does this commercial tell united states virtually the future? Practise you share the same vision?
  2. Practice y'all agree with the final argument of the promotion "For kids, gender differences make no difference?"
  3. From your point of view, what will the future bring to all the girls and women?

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Source: https://skyteach.ru/2021/03/05/8-march-inspiring-commercials-about-women-for-your-english-class/

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